{"product_id":"k18-futureiq-biomimetic-hair-longevity-serum","title":"K18 FutureIQ biomimetic hair longevity serum","description":"\u003cp\u003e\u003cstrong\u003eThe K18 FutureIQ biomimetic\u003c\/strong\u003e hair longevity serum is clinically proven to deliver up to 19,000 more hairs, fewer greys, and improved scalp barrier. Powered by proprietary MultiVital™ technology, the first synergistic multi-pathway system for premature hair ageing.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e\t\u003cli\u003e\u003cstrong\u003eProtect scalp longevity\u003c\/strong\u003e\u003c\/li\u003e\t\u003cli\u003e\u003cstrong\u003eReduce greying\u003c\/strong\u003e\u003c\/li\u003e\t\u003cli\u003e\u003cstrong\u003eReduce shedding\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eNoticing shedding, greying, or scalp ageing earlier than expected? You’re not alone—69% of people see earlier greying, and 66% notice shedding sooner than they anticipated. These can be signs of premature hair ageing accelerated by stress, chemical services, your environment, or lifestyle.\u003cbr\u003e\u003cbr\u003eFutureIQ™ serum intervenes at the earliest biological markers of premature hair ageing, like shedding, greying + scalp ageing. It works best for those with less than 30% grey and minimal to moderate hair shedding.\u003cbr\u003e\u003cbr\u003eProprietary MultiVital™ technology's biomimetic peptides, root anchoring complex + advanced antioxidants synergistically activate together to help reduce the breakdown of root proteins that hold hair in place, support the signalling involved in melanin synthesis and transport, and amplify the follicle’s natural defences against oxidative stress to help protect the scalp. As a result, the appearance of greys is delayed, shedding is reduced, and the scalp looks and feels healthy.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":55075028140374,"sku":null,"price":110.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1055\/1377\/9542\/files\/235140d0-078419_4a1082af32ca4bd3842e1233848bb52c_mv2.webp?v=1787495598","url":"https:\/\/shop.anasbeautyparlour.co.uk\/products\/k18-futureiq-biomimetic-hair-longevity-serum","provider":"Ana's Beauty Parlour","version":"1.0","type":"link"}